How Important is a Good Reputation?

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Sometimes, reputation is all you’ve got. Or it is the most valuable thing you’ve got. When you are in a role where your credibility is on the line every, single day, reputation is critical. The situation with Brian Williams is a tragedy because the public trusted what he reported and depended on his information to be true. The public has decided that he violated that trust. It’s like a whole lot of other things. It is difficult to acquire and keep trust in any relationship. Once you lose it, it’s hard to get it back.

In the future, I would still wonder about his reports and if they are truthful or if they contain twists. All it takes is one falsehood to make someone unreliable.

The CEO of NBC Universal, Steve Burke, spent some time with Williams after the decision of his suspension. NPR (2015) has quoted Burke as saying Williams, “has shared his deep remorse with me, and he is committed to winning back everyone’s trust” ( He added, “He deserves a second chance, and we are rooting for him.” A second chance? It is not likely that he will ever be hired as an anchor again. He should realize this and not even attempt to make a comeback.

Of course we all make mistakes. We all screw up at work sometimes. Not usually to the extent that Williams did, but we do. The question that should truly be contemplated when we make a mess at work is this: How do you handle these setbacks and mistakes? The answer is straightforward: You deal with them head on. Accept that, “Yep, I made a mistake!” Accept the consequences; the demotion or the reassignment humbly. Methodically, carefully and slowly bring yourself back from the brink. Remind yourself that this is just a minor setback for a major comeback. Then set out your recovery plan. It may mean changing companies. It may mean you have to work extra hard to get back where you were before your faux pas.

Sometimes there is no way to get back to where you once were. Realize that some companies have a non-forgiving culture. In companies that adopt this unspoken practice, you may not be fired. However, it is highly unlikely that you will move any further up the ladder. Know which company you work for and make plans accordingly. Clawing and scraping and doing everything you can to come back up is always admirable and usually serves its purpose. However, in some situations, you may ultimately have to change companies. If you do, be mindful of the mistakes you have made. Be careful not to repeat your past. Remember, you can do anything you put your mind to and work hard at. Anything is possible if you want it bad enough and are willing to devote the time and effort needed to make it happen!

I’m tired of my job! How do I get into the Corporate World?

Featured imageSometimes people do not know how or when to change their career or job path. For many, it starts with getting a college education and an advanced, degree. According to the National Center for Education Statistics (2014), “young adults with a bachelor’s degree earned more than twice as much as those without a high school credential (105 percent more) and 57 percent more than young adult high school completers. Additionally, in 2012 the median of earnings for young adults with a master’s degree or higher was… some 27 percent more than the median for young adults with a bachelor’s degree” ( With numbers like these, the answer to when to take the next step is easy. Now! It is amazing that many more people are not on the track to furthering their education.

For those who are intrigued, the process for furthering your formal education begins with thorough research. It is great to think about what you like doing, but remember to think about all of the things you are good at doing. Before starting or continuing a college education, it is critical that you choose the right field. One that is in high demand and one you can actually succeed in. The more demand there is for a field, the better chance you will have at getting a job offer upon completion of your degree. Check out the article, “The College Degrees with the Highest Starting Salary in 2015” on for a start.

Next comes visiting the prospective schools and learning about their application processes. Each school is different. Make sure you know what is required from the schools you are interested in. For some, visiting the school ahead of time helps to make the decision easier. But, with the introduction of the internet and the wide usage of websites, you can often get a virtual tour and even chat with someone online. For the application process, some schools want an essay or a video resume along with the regular requirements of testing results, admissions application (if you cannot pay the application fee, you can ask, in many cases, to have it waived) and high school graduation information. I suggest you apply at a few different schools. This is also the time to apply for scholarships and financial aid.

Education is the key, now how do you open the door? Once you pick the school, apply and start classes, make it a point to maintain good grades starting from the very first semester. Improving your GPA (grade point average) can prove to be more difficult when you have a bad first semester. To do this go to class, take notes, study until you know you know the material, join study groups, get a tutor, use Google when needed, utilize the writing center on campus, ask friends for help, and the list goes on. Also, be sure to prepare yourself with valid and valuable internships that are related to your field. You can go to your school counselor to find internships, but you can also ask your professors if they know of any internships. Use any and all interview and resume preparation you can find, whether at school or otherwise, so you can be prepared for the new corporate workforce. Remember, practice makes perfect.

Last, but not least, create a brand for yourself. This will help to set yourself apart from other candidates with the same credentials, looking for the same jobs in the corporate world that you are. Think of your brand like jeans. There are many different brands of jeans, but Levis and more recently True Religion and Lucky, are all brands that stick out to the average jean wearer. These three companies have come up with unique ideas in order to be noteworthy and distinct. You too, can make yourself stick out from the crowd.

So, in a nutshell: Go to school, pick the right field, get good grades, work an internship, get a mentor, develop your brand and market it! There are many steps in between, but I believe anything is possible if you want it bad enough and are willing to devote the time and effort needed to make it happen!